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losers! – you think you’re so cool


Directed and edited by Enzo Ferreira Martinez & Nicolas Sacchi
Produced by bad people good ideas

Distributed by Believe

A playful tribute to and gentle parody of early 2000s MTV rock videos.

We staged the duo as a fictional band performing in a deliberately artificial setup:
a clean white studio space, exaggerated performance energy, and cliché rock-band imagery. Sharp lighting, frontal framing, and performance-driven direction echo the aesthetics of early 2000s alternative and pop-rock videos, while subtle shifts in tone introduce humor and self-awareness.